Use the Right Social Media Platforms to Show Your Art to the World

Art of all kinds can be a solitary practice, but that shouldn't stop you from showing your art to the world through the right social media platforms! Whether you're a painter, writer, sculptor, or animator, you can use social media to in creative and fun ways to get the word out about your newest art.

The Best Social Media Platforms for You

The most important aspect of social media is making sure you're using the best platforms for your art and your personality. Maybe you're an outgoing painter that wants to show off your progress, or maybe you're a writer that wants to avoid the spotlight at all costs.

No matter what type of art you're working on, there's a social media platform that will be the best for you.

Visual Social Media Platforms

Visual social media platforms are fantastic for artists dedicated to visual mediums, like painting, sculpting, drawing, and more. Putting movement or images to your art can go a long way in getting potential fans (or customers) connected to your work.

Platforms like Instagram, Facebook, or TikTok give you a great opportunity to showcase your art through video and photography. These platforms are especially great for people who are more outgoing, and who want to share a slice of their life with an audience.

Visual Social Media Ideas

Progress Photos/Videos: Take photos and videos every step of the way! When you're done with your latest piece, share them in order or edit small clips together to give your audience a peek into all the work you've been doing.

Studio Tours: Film yourself in your studio (or wherever you create best), and talk your audience through your creative space.

Day in the Life: People always want a behind the scenes POV! Take little clips of yourself throughout your day and edit them together on your favorite video app.

Visual social media platforms like Instagram, Facebook, or TikTok are great for artists.

Text-Based Social Media Platforms

Maybe you're a writer or copywriter that prefers to stay out of pictures and video. That's okay too! There's plenty of social media strategies that you can use to get your art out into the world.

Checking out a social media platform like BlueSky, SubStack, or Medium can be an awesome way to start growing your audience and fostering fans or customers - without putting your likeness out there.

Carrie Bradshaw, queen of getting her writing out there!

BlueSky is a great social platform for short form writing. If you're a comedian wanting to try out your latest quips, or a journalist that needs somewhere to share your latest scoop, BlueSky is a great spot.

If you're into more long-form writing, platforms like SubStack or Medium give you more space (literally, word count-wise), to develop your thoughts before you shoot them out to your audience.

Tips for Text-Based Social Media Platforms

Be Specific: Try to imagine your idea audience, and write for them. How old is your ideal audience? What are the interested in? Are they also artists? Once you have a good idea of your ideal audience, you'll be able to cater your social media content to them.

Know Your Talents: Are you super funny? Do you like writing fun and creative essays? You've got a bunch of strengths, so use them! Choose the social media platform that will showcase your writing strengths the best.

Proofread, then Proofread Again: Obvious grammar mistakes can really cheapen your brand online, especially when your main medium is the written word. Make sure you thoroughly review everything (even the short stuff) before you press "post."

Choose the Right Social Media Platforms for Your Art

There's always a good way to get the word out about your art. The trick is picking the best social media platforms for your talents and your art form. When you combine the best communication platforms with the best of your art, you'll be on your way to building a fantastic audience online.